Toronto, Ontario—Toronto International Film Festival (TIFF) attendees will have the chance to take a ride in a chauffeur-driven Nissan LEAF during this year’s festivities. Two Nissan LEAFs will be driving around downtown Toronto on the 7th and 8th of September, offering free taxi rides to festival attendees.
To hail the Nissan LEAF taxi, all a prospective passenger has to do is send a Tweet that incorporates the hashtag ‘#LEAFTAXI’ and their chosen destination.
“The Nissan LEAF is the perfect vehicle to represent Nissan at TIFF,” says Judy Wheeler, director of marketing for Nissan Canada. “By offering free taxi rides, we aim to show Torontonians how practical and affordable the Nissan LEAF is to own. It’s the ideal vehicle for the urban commuter—economical at the pump and stylish enough for a cosmopolitan environment like TIFF,” Wheeler concludes.
The two Nissan LEAF taxis will be based in the Entertainment District and will travel as far north as Dundas Street, east to York Street, west to Bathurst and south to Front Street. The Nissan LEAF taxis will be operating from 8:00 p.m. to 1:00 a.m. on both Friday and Saturday and will driven by professional drivers.
All Tweets sent with the ‘#LEAFTAXI’ hashtag will be monitored and winners of the free rides chosen at random will be contacted via @reply by @nissancanada